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  • 91% of businesses use video as a marketing tool.

  • 63% of people say they're most likely to learn about a brand by watching a video. 

  • 80% of prospective students report that online video directly shaped their application decision. 

  • Video abstracts can generate 35% more views and 25% higher Altmetric Attention Scores for research papers. 

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Videos for every goal

Animated Science Explainers — Make complex research accessible to any audience.  

Social Media Reels — Drive engagement, visibility, and reach where your audience already is.  

Brand & Research Films — Build institutional reputation and showcase your impact with depth. 

Have a custom requirement that doesn’t fall under these heads? We can help with that too! 

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WHY CACTUS?
Scientific marketing experts — not generalist producers.
Human editorial judgment — not AI-generated content.
ISO 9001 & ISO 27001 certified.
24+ years of serving the academic community.

Trusted by 500+ universities | 5+ million researchers served

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